Blogger Relations Part II: Fire Your PR Company! at Strategic Sourcing, Procurement, and Supply Chain Management

Blogger Relations Part II: Fire Your PR Company!

A few months ago, over on the Silicon Alley Insider, Jason Calacanis wrote a phenomenal post On How To Get PR For Your Startup: Fire Your PR Company. It's the post I probably should have written for Part I of Blogger Relations. It's that good. Jason Calcanis, who has the best, and shortest PR philosophy I've ever read, says that you just need to be amazing. be everywhere. be real. It's the last two words in particular that get my attention. Be Real. A PR firm with a lackey parroting a press ...

This entry was posted on Sunday, November 16th, 2008 at 2:00 am and is filed under About, Sourcing Innovation, rants. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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